Fractional PR and Content Leadership
The missing link between C-suite priorities and what
AI and lean communications teams can deliver.
AI can scale content production, but it can't replace strategic judgment or senior PR counsel. Founded by a 25+ year communications veteran, award-winning writer and former PR executive, DisComm delivers that expertise with the flexibility and economics of an independent consultant.
WHY THE NAME?
Disruption : The tech sector is the epicenter of disruption. It’s also been my domain focus for 20+ years, so I’ve charted disruption trends and shaped industry narratives and strategy since the beginning.
Communications: AI has transformed the economics of communications. Content production is cheaper and faster, but strategic direction, editorial oversight and quality assurance matter more than ever.
WHY YOU NEED DISRUPTIONCOMMUNICATION.COM
I combine deep tech-sector expertise, AI fluency and executive-level interpersonal skills to advise leadership, mentor junior staff and coordinate outside partners.
The result: senior-level communications capability, scaled to your needs without permanent overhead.
Focus Areas
Strategic Narrative and Content
Highly strategic content that anchors organizational brand and drives messaging across digital channels and sales cycles. Backed by writing quality that has earned national awards for both journalism (AP, RTNDA, NAB) and for PR/marketing (CASE and Mercury Awards).
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Media Skills & Crisis Training
Skills development for disciplined but natural delivery under pressure, taught by a former national on-air broadcast news correspondent and informed by applied principles of behavioral psychology and strategic communication. Training is customizable to target key stakeholder groups beyond just media
